Our Approach

Our mission is to help our customers improve the world through insight into people, technology and communication. We do this by setting the agenda and changing behaviour.

"Improving our world". Those are big words, but as a company we feel that we have a responsibility to use our competencies to make a positive difference.

By setting the agenda and changing behaviour, we believe that our customers can obtain better results and improve the world a little bit. We insist that our customers want to do more than just earn money and administer. They want to make a difference for their customers and users.

Agenda and behaviour as solutions

Companies, organizations and authorities stand before several new complex challenges that are increasingly difficult to overcome with classical tools such as regulation and marketing. These tools are often too expensive, lack efficiency or don’t reach the target group. The new solutions demand deep insight into people, technology and communication.

We believe that you can create effect by setting the agenda and changing behaviour. For the last 15 years, we have helped our customers profile their environmental agenda, the digital progress agenda, the mental health agenda and more. Additionally, we have completed behaviour-changing projects that have contributed to everything from a better work environment, to IT security, to enhanced mobility on the roads.

Operate’s approach on behaviour-change and agenda-setting

Behaviour change

We employ deep insight into people, when we design concrete behavioural changes.